Zippy Seliger
A trusted partner
for
your marketing
Care-driven, strategy-led copywriter and marketing strategist
always in your corner
For businesses that mean business
(and charities doing good work)
Privileged to have worked with
Zippy isn’t just another copywriter
Zippy isn’t just another copywriter. She began with a thorough and organised research process, clarifying what we do and ensuring she really understood our goals. As an organisation, this gave us a lot of insight into what we do and why we do it. Zippy wasn’t afraid to ask questions so she could get a deeper understanding of our services and processes. Her ideas and writing were of an exceptionally high standard- giving an edge to our project. Her honesty and authenticity spills over into her work and enabled us to really trust her. She was very patient, interested and friendly, completely focused and willing. I would absolutely continue using Zippy’s services and recommend using her 100%!
Making sure we were on the same page
I’d fully recommend using her services. From the start, Zippy was thorough in terms of her proposal and the time she spent listening to our needs, making sure we were on the same page. Her research was very thorough and her copy reflected that. Zippy learnt the industry and our company back to front! She made my life easier by being on top of the project and very credible in terms of her timeframes. She made sure the project moved along finding creative ways to get answers from the employees within the business. I’ve already engaged Zippy for future projects and I’d fully recommend using her services.
She cut right to the core of our business.
We were looking for direction and clarity in our business and we needed someone to come in and set us on the right path. We loved Zippy’s creativity and passion and how she cut right to the core of our business. She understood our vision and what our clients really want. Her approach was clear and she did extensive research, ensuring thorough and robust copy.
You wake up thinking about your business.
You go to bed thinking about your business.
Same here.
Because your business is important and so is the marketing that goes with it.
I’m here to help you build marketing that’s clear, honest, and actually works.
Hi, I’m Zippy, copywriter and marketing strategist.
Since 2019 I’ve been helping businesses and organisations get clear, confident and consistent in how they show up.
I’m not here to impress you with jargon or overpromise.
I’m here to understand your business properly, so your messaging actually works.
That might mean punchy copy.
It might mean fresh strategy.
It always means thoughtful work grounded in research.
I’ve worked with CEOs, project leads and marketing teams across industries: construction, tech, telecom, education, and healthcare. The thread running through it all? Authenticity rooted in strategy.
Clients tell me they feel understood, supported, and finally clear on how to speak to the right people.
“She goes the extra 10 miles for every client to ensure they get deliverables that exceed their dreams.”
— Chani Pollins, Copywriter
Where is your marketing headed?
Goals we can work towards together:
Attracting clients who appreciate your value
The ones who say “this is exactly what we need” and are ready to pay for it
A website that positions you as a leader in your field
And makes prospects think, “finally, someone who gets it”
Syncing your marketing materials together
So your brand sounds like you, everywhere.
But what if this doesn’t work for my business?
“My industry is complex - will you understand it?”
I specialise in businesses where understanding the technical details is crucial to writing effective copy. Corporate services, construction, telecom. Complexity doesn’t scare me.
“After just 20 minutes, she grasped complex aspects that I had accumulated over 3 weeks!”
— Nechy Sampson, Owl Copy
“I’ve been burned before.”
You can expect weekly project updates. Clear timelines. Professional communication. No disappearing acts.
“She was brilliantly communicative and responsive... I felt secure knowing our project was in professional hands.”
— Israel Weltscher, Carlton Park Construction
“This sounds expensive.”
Bad marketing costs more in lost opportunities than good copy costs upfront. You’re not buying words; you’re buying strategy that guides your entire marketing approach.
“We were looking for direction and clarity in our business and we needed someone to come in and set us on the right path.”
— Michelle Segal, JMC
“How do I know you’ll deliver on time?”
Clear timelines and deliverables from day one. Reliability isn’t negotiable.
“She worked with utmost reliability keeping to deadlines.”
— Rabbi Schonberg, Kollel Tiferes Chaim
Solid strategy relies on a combination of:
When we work together, I work hard to earn your trust.
I begin by investigating your business, target audience, and competition - think Sherlock Holmes on steroids.
Then I’ll craft messaging and copy that aligns with what your ideal client needs to hear.
And one thing we’ll make sure to do throughout is to trust your inner voice.
You’ve built your business.
You know how it works.
You know what clients want.
We’ll use that as our guiding light as we create copy and marketing deliverables that move your business forward.
Warning: I might care about your business more than you do
Book a call for a quick chat about your marketing.